Wednesday, January 14, 2009

Role of the Consumer

Address the role of the consumer with regard to big business. Take a look at this video cast, and then evaluate their opinions. Do you agree with their perspectives on green technology? How great will the impact of this be influencing consumers?

http://www.podtech.net/home/3921/what-is-the-role-of-the-consumer-in-accelerating-change-towards-clean-tech

Cite a source which explains how the incoming Obama Administration will fund the Green Technology in this stumbling economy.

15 comments:

  1. The average consumer is just like you and me, we buy what we want when we want, even if we don't need it. Then there are the enterprise marketers, who are the giant companies like Wal-Mart and Toyota, who alter your opinions to buy there product. And then there's the government, who can mandate markets or mandate things that happen. I happen to agree with Erik Straser on these facts because they make sense to me. When he stated that "enterprise buyers are not focusing on the environment, they're focusing on the economy" I thought that was absolutely correct. For example, people now a days want a car that can save money at the pump. So, Toyota developed the first successful hybrid vehicle, the Prius. It's now on of the most sold vehicles in the country because Toyota focused more on the economy, but it also helps the environment as a plus. Enterprises never really focused on the environment because it won't get them much money. If they focus on something that the public wants, then they can gain lots of money and be more prosperous. If consumers were to change their perspective on the environment and start buying things like energy saving light bulbs, or hybrid cars, then the U.S. could be a cleaner place. Enterprises would capitalize on what consumers want, and start focusing on the environment because that's what consumers want.

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  2. I do agree with the fact that most Americans don't spend their money wisely. It is because of the fact that as soon as a person sees the word "sale", they go nuts. Like the men said in the video, consumers make decisions more for fashion, and not for economic reason. That the Green Technology is not all about the environment, but about the economy. I think that we as a country could do a much better job assuring the safety of our economy. Large businesses could set an example and help our country thrive, considering the state of recession we are in now.
    "Obama will provide federal backing for bonds issued by state and local governments, much like the Bush administration did this year for Fannie Mae and Freddie Mac. The move would ease the credit crunch for states, cities and counties, letting them borrow money they need to continue operating."

    http://www.govtech.com/gt/567735?topic=290183

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  3. I agree with Justin, most American consumers buy what the WANT even if they don’t need it. Companies try to make their product seem like something that you NEED. Or they make their prices lower to try to get you to buy something, when you don’t need it. Take Wal-mart for example, they have “everyday low prices.” Sure they may have lower prices for something you would pay more for at another store, but if it’s something you do not need, then you are just wasting money.
    Yes, I do buy things I don’t need, but it is a waste of money. You get something you don’t need, but when you need money for lunch or a snack, you may have spent it on the latest shirt or purse or latest who knows what!
    As Lupita said, when consumers hear the word “sale” they think that they now NEED something and they can afford it to. But really, do you NEED that big screen TV? The latest lift kit for your truck? The new shoes? Honestly, no we don’t need those things, however, that doesn’t stop the consumers.

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  4. RobertinoS1, KyleL1January 15, 2009 at 8:07 PM

    Me and Kyle agree with the Justin that the average consumer buys what they want and whenever they want it. when Erik Straser said that " the U.S. is lagging on consumer values on it's green values." We believed that this statement was true that the US was only focusing on the economic value of an item rather than the environmental value. He also compares our green values with Europe and that they are far ahead in conserving energy than we are. It is only now that the enterprises are looking into green as an economic value. We believe that if the new government could take charge of this situation that we can match what other countries are now doing and that is conserving energy. This could also help solve our economic situation as well. If the Government does its part and enforces this new ideas to the public there could be big changes of how we use energy.

    Obama plans on putting green technology in while fixing our economic crisis. he wants to create bills that would enhance green technology in order for the U.S. to conserve energy and create more jobs. He says that this could create at least two-and-a-half million jobs.

    http://arstechnica.com/news.ars/post/20081208-broadbad-green-tech-get-love-from-obama-recovery-plan.html

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  5. I agree that most americans don't think twice about how they spend their money. Most people confuse themselves with their NEEDS and WANTS. They convince themselve that they need the hottest outfit rather than a good meal. This is going to have an impact on people especially now that there are many companies going out of business.

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  6. I agree with Justin as well. We as consumers buy whatever we want. We buy items that they don't even need. We cannot do anything about it. Take Wal-mart for example, they have everyday low prices and people go and buy things for a lower price that they don't even need. We as consumers are so tempted to buy something that looks good but won't need in our life. The green technology could have a difference but people will still buy what they want. If you like a car, you are going to get it no matter what it takes because you love it even though it is not the best option. Consumers make decisions more for fashion, and not for economic reason. Consumers will do what they do.

    Obama plans on putting green technolgy into effect to fix the economic woes that are going on right now.

    "Obama's proposal included a no-child-left-offline plan to wire schools and encourage broadband deployment, as well as an effort to modernize public buildings with energy efficient technology".

    He says that this could create at least two-and-a-half million jobs.

    http://arstechnica.com/news.ars/post/20081208-broadbad-green-tech-get-love-from-obama-recovery-plan.html

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  7. We can buy anything we want even things that we don't need. Stores put a bunch of items on sale catalogs and people look through it just to find things that look reasonable even if they don't need it. I agree that people confuse themselves with what they want or what they actually need. President Obama wants to modernize schools by providing internet and providing schools with more energy efficient technology. He wants to make public facilities more energy efficient and reduce energy consumption for the U.S because we have the highest energy bill in the world.

    http://arstechnica.com/news.ars/post/20081208-broadbad-green-tech-get-love-from-obama-recovery-plan.html

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  8. I am indifferent. I definitely agree that “the people” don’t spend their money wisely. But what people don’t understand is things like for Toyota to make a prius it causes more global problems then it helps. I am all for being environmentaly friendly but in easyer ways then buying a car that doesn't actually help the envioment. Simply turn off your light in all the rooms you are not in. Does your grass REALLY need to be so green?!?!?! Water your lawn every other to every three days. Some parts of California are in a drought we need that water. Put another blanket one your bed and turn your heaters down, even when you are home where socks and a swetter if you need. Whant to save one money at the punp? Take public transit, walk, bike, even carpooling helps. These little things save you whalet and your world.

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  9. We have all grown dependent on items we don't really need. With companies like Walmart, and Target putting so many things on their shelves and cheap prices why not buy it, but now that we are in a financial crisis we need to lay off what we don't need. If we actually as a whole saved energy by turning off lights, and not wasting water we could be better off.

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  10. I felt that the opinions of Paul Deninger and Erik Straser made good points, however sometimes it seemed that they were more focused on the impact green technologies would have on the economy rather than the environment. Granted, with the poor state of the US economy right now, it makes sense for that to be a main bonus or point of interest. However, we should also focus on the environment as well because otherwise our planet will be in danger, more problems will occur, and future generations will not be able to enjoy its natural beauty.
    In relating to the topic of energy and the environment, President (yay!) Barack Obama on Monday signed two Presidential Memoranda, one creating energy standards based on the CAFE (Corporate Average Fuel Economy) and the other allowing individual states to have emissions standards higher than the national average.

    http://www.podtech.net/home/3921/what-is-the-role-of-the-consumer-in-accelerating-change-towards-clean-tech
    http://www.whitehouse.gov/blog_post/Fromperiltoprogress/

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  11. Obama's desire to prepare the nation for a new age is difficult because there is war going on and our economy is in a huge crisis. We do need to obtain a peaceful nation and work on making better treaties so that violence will be out of the picture. I agree with Alexa that a lot of the "going green" campaigning is more beneficial for the economy rather than the environment, which I think is wrong. I am happy that President Obama signed the two Presidential Memoranda, one creating energy standards based on the CAFE (Corporate Average Fuel Economy) and the other allowing individual states to have emissions standards higher than the national average. In my life I can carpool, turn down the heater, and turn off the lights when i am not in the room to ensure a better tomorrow.

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  12. Oops that was meant for the "44th president is sworn in" blog.

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  13. I agree with Justin about how consumers buy what they want instead of just what they need. The big industries such as the car industry has caught on the the big panic about the environment, so they made hybrid cars to keep the air cleaner. This means they make more profit because these gas money saving cars are desirable and the environment is better off as well. Like Justin also stated "enterprises would capitalize on what consumers want, and start focusing on the environment because that's what consumers want." That makes a lot of sense and hopefully big businesses become more "green".

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  14. The role of the consumer is essential to big business. I agree with mostly everyone that people do buy more than thety actually need, which fuels big business. Consumers spend so much extra money on luxury items instead of paying more attention to neccessities like utilities and rent. Because people see that they can get a product for a lower price, they end up spending more or getting more thant they really need.

    "Going Green" is a very good idea because it will eliminate harmful products and chemicals from the environment. I think that it is unrealistic to be totally "green" but introducing new "green" products are good steps to becoming cleaner and not hurting the envoironment.

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  15. In my opinion, Paul Deninger and Erik Straser made good points. People are continuing to “Shop their Values,” which benefits the Clean Technologies in the marketplace. In the Clean Tech space they would live to enforce new, non-polluting and energy efficient technologies. The environment is not as good as it should be right now, so going organic and clean will help our economy and result in only positive things. By going green we will eliminate all the negative things in our environment which will be excellent.

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